The line between autonomy and escalation
Your agent made a decision it wasn't supposed to make, and you never found out.
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AI in practice
Ideas, guides and behind-the-scenes on how companies are using artificial intelligence across sales, marketing, support and management — without the hype.
Automação de processos
The Process That Breaks on the First Exception
Most AI implementations fail not because of the technology, but because the mapped process captures the ideal flow, not the real one. Here's how to close that gap before writing a single line of automation.
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May 2026 1
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