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AI in practice

Ideas, guides and behind-the-scenes on how companies are using artificial intelligence across sales, marketing, support and management — without the hype.

Filter: AI Agents
AI Agents

The Agent Decided. Nobody Knows Why Anymore.

When a decision is delegated to an AI agent long enough, the reasoning behind it quietly disappears from the organization. Here is how that erosion happens and what to do before it costs you.

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July 2026 3
AI Agents

The Judgment That Left With the Employee

When someone configures an AI agent and then leaves the company, the agent keeps running on that person's logic. The problem is that no one else knows that logic ever existed.

AI Agents

What Your AI Agent Chose Not to See

Agents optimized for a single metric make silent choices about what to discard. The problem never shows up on the dashboard — it shows up months later, when the damage is already done.

AI Agents

The Agent Handled It. Now You're Blind.

When an AI agent replaces human interaction in sales or support, efficiency goes up. But something disappears quietly: the unstructured information that only existed in that conversation.

June 2026 7
AI Agents

The Agent Optimized the Funnel. Nobody Logged the Hypothesis.

When an AI agent takes over funnel optimization, it makes decisions that embed implicit assumptions about your business. The problem is that none of those assumptions are ever written down.

AI Agents

The Agent Learned. The Salespeople Forgot.

When a company captures its top performers' patterns to train a sales AI agent, it creates a quiet problem: the knowledge freezes, and no one notices until something needs to be fixed and no one knows how anymore.

AI Agents

The exception the agent ignored was your best customer

AI agents follow patterns with precision. The problem is that your most valuable cases rarely fit any pattern — and the agent can't tell the difference.

AI Agents

The end of the prompt: why AI's next skill will be writing loops

The first skill of the AI era was learning to ask. The next one isn't writing better prompts: it's writing loops — systems that execute, test, fix, and only stop when they meet the criteria.

AI Agents

The assumption your agent never questioned

Every AI agent inherits a business assumption. When that assumption ages without notice, the automation executes flawlessly on a false foundation — and scale amplifies the error.

AI Agents

The Invisible Governance of Agent Tie-Breaking

When two agents conflict, something decides which one wins.

AI Agents

The right agents, the invisible customer

The sales agent hit its target. The marketing agent delivered engagement. The finance agent protected the margin. And the customer walked away without a single alert going off.

May 2026 1
AI Agents

40% of companies already have AI agents running

40% of companies already have AI agents running. Only 10% have managed to truly scale them. The difference is almost never where people imagine it to be.

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