AI for Marketing, Content and Sales
Campaigns, ads, scripts, proposals, follow-ups and sales planning.
Teach the team to use AI to create campaigns, scripts, posts, ads, proposals, sales approaches, customer replies and sales materials.
Six modules, from fundamentals to project
AI fundamentals
What generative AI is, how it works in practice and which mistakes to avoid.
AI as a strategic partner
How to turn a loose idea into a campaign, argument, script or plan.
Prompts for marketing
Posts, carousels, ads, emails, landing pages, video scripts and editorial planning.
Prompts for sales
Sales approach, follow-up, objection handling, proposals, client diagnosis and scripts.
Exercise with your company
Each participant or group creates a real campaign using AI.
Final project
Delivery of a mini campaign plan or sales kit with AI.
AI Campaign Kit
What you take home at the end of this track.
- Persona and offer
- Ad copy
- Video script
- Outreach email and WhatsApp
- Follow-up sequence
- Content ideas
Want to apply this in your company?
Choose a plan and combine this track with your field and routine.