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AI in practice

Ideas, guides and behind-the-scenes on how companies are using artificial intelligence across sales, marketing, support and management — without the hype.

AI Agents

The end of the prompt: why AI's next skill will be writing loops

The first skill of the AI era was learning to ask. The next one isn't writing better prompts: it's writing loops — systems that execute, test, fix, and only stop when they meet the criteria.

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